Morinville sees pink during Breast Cancer Awareness month


Home Hardware Assistant Manager Janet Mason was showing some of the tools, tool belt, hard hat and other pink accessories for sale. A portion of the money goes towards the Breast Cancer Foundation. – Lucie Roy Photos

By Lucie Roy

Morinville – Pink hammers and tool belts for sale, taking up a collection of bras, and baked goodies at good prices were some of the initiatives local businesses did in support of Breast Cancer Awareness month.

Maurice (Moe) Chevalier of Home Hardware and Bumper to Bumper said a portion of the money from the sale of the pink tools and equipment in his shop goes to the Breast Cancer Foundation. “When people say think pink they know exactly what it is for,” Chavalier said. “It has grown to be very popular.”

Curves owner Jennifer Champagne had many baked items for sale at her business, proceeds of which also went to the Breast Cancer Foundation. Champagne’s bake sale started Wednesday and ends Saturday. “The event has been held here for quite a few years and when I took over in February it was an easy decision to continue the awareness and fundraising campaign for a good cause,” she said. Also on hand at the shop were pink promotional items from the Canadian Breast Cancer Foundation and informational pamphlets.

Herbal Magic Morinville Center Director Jerilyn Pilchar said she held a Breast Cancer Awareness week in their location last week. “We put the clients up to donating as many bra’s as they could,” she said, adding 75 bras were collected for Bounce Radio’s Annual Bras across the Bridge event. For every bra donated, the radio station will donate $1 to the Canadian Breast Cancer Foundation. The donated bras will be strung across the High Level Bridge in Edmonton Thursday. After the event the bras are donated to the Bissell Centre.

Herbal Magic employee Cassandra Harding and Center Director Jerilyn Pilchar with one of the boxes of bras collected for the Bras Across the Bridge event held Oct. 26 at the High Level Bridge in Edmonton. This is the first year Herbal Magic has participated in the event. For every bra donated, 91.7 the Bounce will donate $1 to the Canadian Breast Cancer Foundation.

Curves owner Jennifer Champagne goes through one of the baskets of baked goods for sale at Curves. The proceeds are going to the Canadian Breast Cancer Foundation.

Print Friendly, PDF & Email