Province looking for votes on new plate design

image001by Morinville News Staff

Edmonton – Three new Alberta licence plate designs await voters in a new online provincial survey that launched July 8 and will run until Aug 19. The plate with the most votes will be Alberta’s new licence plate. Albertans can vote on one of the three designs at

image002“Alberta is the best place to live, work and raise a family; and these three designs are all inspired by the pride Albertans have in their home,” said Premier Dave Hancock in a July 8 press release on the plates. “The natural beauty of our province is on display in all three designs. I know Albertans will enjoy having a say on what their new provincial licence plate will look like.”

The province will release the new licence plate in the spring 2015 and regardless of the design, the new plates will include Alberta’s new logo, the Alberta Government’s website address, and a reflective coating that makes the plate easier to see under low light conditions, as well easier for infrared equipment to read.

image003Doug Griffiths, Alberta’s Minister of Service Alberta, applauded the new features. “Our current licence plate is more than 30 years old and lacks features to help make our roads and communities safer,” Griffiths said in the release. “This new plate will make it easier for police to spot vehicles that are unregistered, uninsured, or stolen.”

Wildrose Leader Danielle Smith was critical of the new plate move and the end of “Wild Rose Country.”
“While we are thankful for the new safety features on the reflective license plates, it’s hard not to see the jaded politics being played by the PCs,” Smith wrote on her official Facebook page. “Once again, the PCs are spending millions of dollars to distract from their record and misguided priorities.”

wildroseOnce the new plates are available drivers can receive a new plate from their registry agent at registration or annual renewal. They can also purchase the new plate ahead of their regular renewal time for a fee.

To cover the cost of the new plates, the province will raise vehicle registration fees by $5 per year.

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